Is Katy Perry’s “Roar” Video “a little bit lost”?

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Published

September 21, 2013

There’s been a plane crash that has left you stranded in the middle of the jungle, you have no idea what is out there though you can hear and see the indigenous wildlife around you and no all of it looks friendly. You need to work out how to survive until help can come along so you adapt and explore the island. If you think this sounds an awfully like the hit TV series Lost, you wouldn’t be wrong. However, what we’re really describing is the music video to Katy Perry’s latest chart-topper, “Roar”.

As with other Katy Perry music videos, such as Last Friday Night (T.G.I.F.) and The One That Got Away, production values are extremely high and a narrative story is the driving force behind the concept for “Roar”. Speaking in a recently released backstage video of the shoot, Perry said,

“We are figuring out how to live in the jungle and survive. It’s kind of like Survivor and it’s a little bit like Lost and it’s a lot of fun.”

http://www.youtube.com/watch?v=HNu_qEOJafs

“Roar” is the first single released from Perry’s Prism album, which will be released on October 22. The promotional song, “Dark Horse” was released last week. Perry also took to Twitter to announce that her new track “Walking On Air” will be released Monday week (September 30).

Mark your calendars for the next #PRISMPREVIEW on SEPT 30 when you can hear/have the new song "WALKING ON AIR…" before the record hits.
— KATY PERRY (@katyperry) September 17, 2013

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While fans have been lapping up it up, PETA has criticized Perry for the music video. They have concerns about the animal exhibitor that supplied the animals for the video as well as the welfare of the animals while shooting, saying “Animals used for entertainment… endure horrific cruelty and suffer from extreme confinement and violent training methods, They often become stressed and anxious when hauled around and forced into unfamiliar or frightening situations.”