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Television PopWrapped | Television

A Dance With Dragons Finally Released In Paperback

PopWrapped | PopWrapped Author


10/30/2013 12:49 am
PopWrapped | Television
A Dance With Dragons Finally Released In Paperback

Morgaine Craven

Staff Writer

Game of Thrones fans, rejoice! We were taunted and teased by continually pushed off release dates. Some of us lost hope in it entirely, but it has happened! Finally, FINALLY, George R.R. Martin's A Dance of Dragons has been released in paperback in the mass market (this means you, North America!). It has been a long (long) wait for fans waiting for the next A Song of Ice and Fire instalment to come out in paperback. The hardcover copy was released July 12, 2011, and the mass market paperback followed a whopping two years later. North American fans of the series who have waited it out will be rewarded with some serious savings; the hardcover retails as $38.00 CDN on the Chapters Indigo site, while it's soft-cover version goes for $11.99 CDN. It wasn't just the long wait. Fans were tantalized with multiple release dates. George R. R. Martin himself addressed this delay on his Livejournal, Not A Blog (yes, George R. R. Martin has a Livejournal) on Feb 13. 2013. “They are real release dates. But yes, the date keeps getting pushed back. Bantam, like all major publishers, does not sell directly to the readers, but rather to bookstores. We want to please the booksellers, especially the 600 pound gorillas like B&N and Amazon who buy hundreds of thousands of copies. And B&N and Amazon keep asking us to hold up the mass market, since the hardcover is still selling so strongly. (A "problem" most writers would kill to have),” Martin wrote on his Livejournal. “Release of a mass market paperback tends to drive a spike through hardcover sales, so generally speaking a publisher wants to wait until the hardback has run its course before bringing out the cheaper edition. In this case, however, DANCE is behaving like the Energizer Bunny, so...” he wrote. The popularity of the HBO series has sparked a rise in readership of the A Song of Ice and Fire novels, increasing the hardcover sales of the last book, and delaying the paperback. For fans who resisted buying the hardcover, ordering it from a country that already had it released, resorting to downloading the e-book or even pirating a copy illegally, your two year wait is done. You can now buy the soft-cover. The real question is, after The Winds of Winter is released in hardcover, how long will they make us wait for the paperback that time?


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