When it was announced that Usher and Shakira would be added to the judging panel on “The Voice” (Christina Aguilera and Cee Lo Green asked for a break and plan on returning for Season 5) there was some hesitancy, myself included. Why? Well if it ain’t broke don’t fix it and if you try to fix it don’t make it worst than it was before (cough cough American Idol cough cough).
But the hit NBC singing competition is doing something that other reality shows can’t seem to pull off: Showing ratings steadiness, and even growth, in the weeks following a premiere — despite a new judging panel. Only three weeks into its spring run, Monday’s two-hour The Voice inched up 4 percent to its best performance this year making a grand total of 13.7 million. This matches the fall edition’s finale as the highest-rated Voice of the season.
These impressive ratings with Shakira and Usher in the red chairs must come as a huge relief to NBC, who as a network, seems to be struggling overall. Not only does it help boost the current edition of the show, it also suggests the network’s prime-time performance isn’t wholly dependent upon the cooperation of Cee Lo and Christina because prime-time sure is dependent on The Voice.
The Voice airs on Mondays and Tuesdays on NBC. Check your local lisitings for times.
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