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Gaming PopWrapped | Gaming

Candy Crush Saga Crushed The Competition--After Stealing The Idea

PopWrapped | PopWrapped Author


02/19/2014 3:42 pm
PopWrapped | Gaming
Candy Crush Saga Crushed The Competition--After Stealing The Idea
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Jayden Sheppard Staff Writer

@_JaydenSheppard Candy Crush Saga has found itself in some legal trouble. Every now and then, an application will appear at the top of the charts for Apple or Android products, which will take over our lives and create a small addiction for all of us, when we are meant to be either working or studying (depending on age). We have seen it in the likes of FarmVille, Angry Birds, Words with Friends, and more recently Flappy Bird. The addictive game of 2013 was Candy Crush Saga (more commonly known as just Candy Crush). The game was so popular that it even made an appearance in Psy’s music video “Gentleman”. But it turns out Candy Crush is a cheap knockoff of a game called CandySwipe, made two years earlier. In an open letter, Albert Ransom explains that his motivation behind making the game was in memory of his mother, and he is calling off his legal battle with them.
Read the full letter by Ransom below:
Dear King, Congratulations! You win! I created my game CandySwipe in memory of my late mother who passed away at an early age of 62 of leukemia. I released CandySwipe in 2010 five months after she passed and I made it because she always liked these sorts of games. In fact, if you beat the full version of the android game, you will still get the message saying "...the game was made in memory of my mother, Layla..." I created this game for warmhearted people like her and to help support my family, wife and two boys 10 and 4. Two years after I released CandySwipe, you released Candy Crush Saga on mobile; the app icon, candy pieces, and even the rewarding, "Sweet!" are nearly identical. So much so, that I have hundreds of instances of actual confusion from users who think CandySwipe is Candy Crush Saga, or that CandySwipe is a Candy Crush Saga knockoff. So when you attempted to register your trademark in 2012, I opposed it for "likelihood of confusion" (which is within my legal right) given I filed for my registered trademark back in 2010 (two years before Candy Crush Saga existed). Now, after quietly battling this trademark opposition for a year, I have learned that you now want to cancel my CandySwipe trademark so that I don't have the right to use my own game's name. You are able to do this because only within the last month you purchased the rights to a game named Candy Crusher (which is nothing like CandySwipe or even Candy Crush Saga). Good for you, you win. I hope you're happy taking the food out of my family's mouth when CandySwipe clearly existed well before Candy Crush Saga. I have spent over three years working on this game as an independent app developer. I learned how to code on my own after my mother passed and CandySwipe was my first and most successful game; it's my livelihood, and you are now attempting to take that away from me. You have taken away the possibility of CandySwipe blossoming into what it has the potential of becoming. I have been quiet, not to exploit the situation, hoping that both sides could agree on a peaceful resolution. However, your move to buy a trademark for the sole purpose of getting away with infringing on the CandySwipe trademark and goodwill just sickens me. This also contradicts your recent quote by Riccardo in "An open letter on intellectual property" posted on your website which states, "We believe in a thriving game development community, and believe that good game developers – both small and large - have every right to protect the hard work they do and the games they create." I myself was only trying to protect my hard work. I wanted to take this moment to write you this letter so that you know who I am. Because I now know exactly what you are. Congratulations on your success! Sincerely, Albert Ransom President (Founder), Runsome Apps Inc.

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