Staff Writer
With $846.4 million made since its release in November and “a pair Oscar nominations,” the success of Disney’s Frozen has CEO Bob Iger buzzing.
The film, which has become Disney’s “biggest animated hit ever,” could become the newest franchise for the company. It is already the most popular brand on the shelves of Disney stores, and with the movie’s recent release in China, and a release in Japan set for March, the success will only continue to grow. Iger says that due to its “franchise potential” we can expect to see Frozen appearing in Disney’s parks in just a matter of time.
This comes after Disney posted a 33% increase in its first quarter numbers, all thanks to the massive success of Frozen, as well as Thor: The Dark World. According to the LA Times, the company is up 75% from last year in its first quarter income, and revenue is up 23% to a whopping $1.9 billion.
But the financial success of these two blockbusters can’t stop Disney Interactive from laying off about 200 jobs. Disney Interactive has been seeing decreases in numbers and fiscal losses since 2008, and with quarter 2 approaching, and no big releases set, these numbers could continue to drop.
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