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Time Warner To Launch Boomerang Branded Cartoon Streaming Service

Kyle Walton

Updated 03/13/2017 5:45pm

According to a story by The Hollywood Reporter, media giant Time Warner is planning to launch an subscription-based streaming service that will serve as an online expansion to the television-exclusive Boomerang network currently offered by the company.

For $5 per month (or $40 per year), the upcoming service will allow users to stream classic Hanna-Barbera cartoon shows like Scooby-Doo, The Jetsons, The Flintstones, and Tom & Jerry. In addition to those beloved shows, the service will also feature original Looney Tunes programming courtesy of Warner Bros. Altogether, the service will house an instant-access library of over 5,000 classic titles.

In addition to this throwback programming, the Boomerang service will also feature original animated content created exclusively for the network. Boomerang's original content will include a new animated series, titled Dorothy and the Wizard of Oz, and will also feature a reboot of Wacky Races. Additionally, sources are indicating that the online network will also stream brand new episodes of Scooby-Doo, Tom & Jerry, and Looney Tunes.

"Boomerang is a beloved brand that has always had multi-generational appeal and some of the greatest animated shows ever created," explained Christina Miller, current president of Boomerang, Cartoon Network, and Adult Swim. "Our ongoing partnership with Warner Bros. around this new premium service continues our strategy of making sure our fans are engaged with fresh and fun content whenever and wherever they want it." 

The new streaming service is sure to please both past and present fans of Hanna-Barbera and Warner Bros. entertainment, and Time Warner is smart to continue to capitalize on this growing trend. Boomerang is just the latest addition to other stand-alone streaming services owned by Time Warner brands such as HBO Now and FilmStruck.

The new Boomerang streaming service is being powered by  the same technology as the Warner Bros. owned DramaFever, which offers Korean-made dramas and other international entertainment. The upcoming Boomerang service will be available both online and on iOS and Android devices at launch, though no official release date has been announced. 

Are you excited for the ability to access and stream thousands of classic cartoons? Will you be subscribing to this upcoming service? Let us know in the comments below.

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