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PopWrapped | Music

Vulfpeck Using Spotify To Fund Upcoming Sleepify Tour In Unique Way

PopWrapped | PopWrapped Author

PopWrapped

Updated 03/26/2014 3:23pm
Vulfpeck Using Spotify To Fund Upcoming Sleepify Tour In Unique Way
Media Courtesy of Vulfpeck

Tarra Matthews

Senior Manager

@tlcm_16

In the age where crowdfunding is so prevalent among emerging and established artists alike, one band in particular is taking a unique approach to raising money for, and organizing their new tour. Vulfpeck describes themselves as a 'rhythm section based in Los Angeles' consisting of members Joe Dart, Jack Stratton, Woody Goss and Theo Katzman. If some of those names sound familiar, it's because Joe, Jack and Theo were all members of Darren Criss's band last summer on the Listen Up! tour. [embed]https://www.youtube.com/watch?v=uUyuGjLy4BQ&list=PL83B4E5CCE0F084B7[/embed] Having done some shows in L.A. and New York, the group now wants to take the show on the road and have come up with a pretty unique idea to do so. The band, after seeing a number of requests on their various social media sites for shows in towns and cities around the world have released an album on Spotify to help them raise money for the tour and simultaneously choose the cities they will visit. The kicker? Every show on the tour will be FREE and the album is ten 30 second tracks of complete silence. The band actually calls it "the most silent record ever recorded." Confused? Here let's let Jack explain the whole concept to you: [embed]https://www.youtube.com/watch?v=KXvncV79LXk[/embed] In an interview with Rolling Stone Jack Stratton elaborated on where he got the idea for the Spotify-funded tour from, "The original seed of the idea was a [longtime record executive and producer] Ron Fair interview on Pensado's Place, a web show with mix engineer Dave Pensado. Fair produced "Lady Marmalade" and said it was only available on the [Moulin Rouge] soundtrack in stores. So people had to buy this $18 soundtrack to get this hit single. He goes [scratchy music-business guy voice], "That was a big win." I was like, "Wow, he's definitely working with the format in place." The whole idea kind of brings a new meaning to the saying, "Making money in your sleep," doesn't it? If you want to help the boys raise the money for the tour, or see which countries seem to be streaming Sleepify the most, head over to the band's website.
Courtesy of Vulfpeck.com Courtesy of Vulfpeck.com

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