- Courtesy Of CKNW Orphans’ Fund
Tarra Matthews
Senior Manager
The colour pink is no longer just for Elle Woods, attorney at law, or the Plastics of Mean Girls. Pink now represents the ani-bullying movement, and is a representation of kids standing up for one another.
The Pink Shirt Day movement started in 2007 in Nova Scotia when two high school seniors, David Shepherd and Travis Price (photo, bottom left), heard that a local freshman had been bullied on the first day of school for wearing a pink polo shirt to school. The two boys went out and bought 50 pink shirts from local thrift store to distribute to their classmates the next day at school to show their solidarity with the student who had been bullied.
Courtesy of Heather TaweelTheir pink shirt movement worked, and no one was ever bullied for wearing pink again at that school.
Since that original Pink Shirt Day back in 2007, Price and Shepherd have spread the movement across Canada, with the help of BC radio station CKNW. Together, they’re raising funds for CKNW Orphans’ Fund and Boys and Girls Clubs across Western Canada by selling shirts for $9.80 each. In the six years of the campaign they have raised $330,000.
CBC’s George Stroumboulopoulos with 2014’s Pink ShirtThis year’s theme for Pink Shirt Day is “make some noise against bullying.” Check out the ad for the campaign below:
http://www.youtube.com/watch?v=pAzGaumRxok[/embad]
With 3 million people participating in Pink Shirt Day last year, this year’s campaign is sure to surpass this number. Pink Shirt Day organizers are encouraging everyone to wear an article of pink clothing and taking pictures to post to social media with the hashtag, #pinkshirtday
85% of bullying takes place in the presence of others, but all it takes is one person standing up to a bully to have it stop in about 1o seconds.
Travis Price still travels around the country to raise support for anti-bullying. “I wanted them to see that they can do the exact same whether they are bullied, whether they are the popular kid, whatever their situation is, they’re all capable of doing exactly what I did.”
So remember to wear your pink!
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