Domino’s has just the solution for you. The food provider has just launched the “Zero Click” app.
The process is as straightforward as the name implies; all one would have to do is launch this particular app and most of the hassle of ordering food is done for you. There are the usual requirements of making sure the billing and delivery details are accurate, but now users have even less of a process to go through when their Friday night craving for food hits.
Users have a ten-second timer to prevent the order from going through upon opening the app, to ensure no accidental orders, or if the person feels like slightly changing up their regular order from Domino’s.
Domino’s is not unfamiliar with this type of unorthodox ordering services for its customers; food can also be ordered via smart technology (phones, TV, watches) or even tweeting a pizza emoji at the company to get food ordered.
It seems that the company understands how tech savvy society has become and is trying to make the ordering process as easy as possible to keep customers away from their competition.
This is also useful for people who might have anxiety when it comes to ordering food via phone or going in store to place the order. This even helps if you’re just absolutely exhausted from the type of work week you had and need a quick fix of comfort food to start your weekend off right.
This could also be a match for the company to compete with the services of GrubHub, which is also an app that makes ordering food from some restaurants easier for users. With Domino’s re-branding of itself as a food service that provides more than just pizza, this could be a huge step in the right direction in appeal to the customers that already use apps like GrubHub.
There are a lot of things that the past predicted for this year; I doubt they even dreamed of the idea of tweeting emojis or opening applications to order their food. But the future is as interesting as we make it, so if that means we can order food even easier just by opening an app, I don’t think many of us mind.
The Zero Click App can be downloaded from the Google Play Store for free for U.S. customers.
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