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Television PopWrapped | Television

Arnold Schwarzenegger Will Not Return To Celebrity Apprentice

D. S. Bradford | PopWrapped Author

D. S. Bradford

CTO • Brand Manager • Editor
03/09/2017 9:39 am
PopWrapped | Television
Arnold Schwarzenegger Will Not Return To Celebrity Apprentice | arnold
Media Courtesy of The LA Times

After only one season of The New Celebrity Apprentice, Arnold Schwarzenegger said, “Hasta la vista, baby.” Okay, that’s not really a direct quote and it’s a cheesy reference at best. Still, the former governor of California has made the statement that he will not be returning to host the show for a second season. Since the Celebrity Apprentice was rebranded, it has been met with adversity and less than desirable ratings, compared with previous seasons. As everyone knows, the show used to be hosted by the sitting President of the United States, Donald Trump. 

In the statement, Schwarzenegger had great things to say about his experience on the show and touched on his reason for having no desire to return, "I loved every second of working with NBC and Mark Burnett. Everyone -- from the celebrities to the crew to the marketing department -- was a straight 10, and I would absolutely work with all of them again on a show that doesn't have this baggage.”

The baggage to which Schwarzenegger is referring, of course, is the President’s incessant taunts about the Terminator star’s ratings. The first jab occurred in January, at the start of the season. The second remark happened in early February as Trump addressed attendees at the annual National Prayer Breakfast, where the President bragged and then urged everyone to “pray for Arnold.” This opened the door for Arnold to fire back on Twitter, challenging Trump while remaining composed. “Hey, Donald, I have a great idea. Why don’t we switch jobs? You take over TV because you’re such an expert in ratings, and I take over your job and people can finally sleep comfortably,” declared Schwarzenegger.

As always, Trump offered his interpretation of the sequence of events on his personal Twitter account.


As it stands, no official response from NBC has been released and it remains unclear as to whether or not Celebrity Apprentice will return with yet another host. At this juncture, it may be better for the network to just let this program sit on the shelf. The novelty has worn off, for sure. The volatile nature of this administration doesn’t help matters, either, as even having Trump on as an executive producer has put a bad taste in some viewers’ mouths. Many people began to boycott the show upon the revelation that Trump was still involved.

Still, others might have enjoyed the show with Arnold at the helm, at least 4.9 million did during the premiere. It may not have been enough, though, and with all of the aforementioned factors, it looks like the show will not be a likely candidate for renewal. We shall see. 


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