Rachel Bone Staff Writer
The makers of Family Guy are no strangers to a good parody. Their take on the original Star Wars films proved that. Actually, thinking about it, just about every episode of Family Guy ever made has proved that. So it should be no surprise that Seth MacFarlane and co have gone down the route of parody for the show’s 2013 Primetime Emmy campaign.
In their full page For Your Consideration ad, which appears in The Hollywood Reporter’s June 21 issue, Family Guy takes on Girls, Lena Dunham’s hit comedy. The ad depicts Family Guy stalwarts Peter, Joe, Brian and Quagmire as Girls’ lead characters Hannah, Marnie, Jessa and Shoshanna. An oddly non-controversial choice perhaps (come on, male characters cross dressing is hardly news), until you consider that Girls is one of Family Guy’s main competitors this year. And that the caption is thinly veiled filth.
“Here’s a load of comedy to shoot off your chest” the caption says, thought to be making reference to a moment in the season two Girls episode, On All Fours, where Adam Driver’s character ‘relieves’ himself on his partner’s chest. Delightful, yes? Suddenly the ad seems a lot more fitted to the Family Guy we all know and often love.
So is it a case of anything Girls can do, Family Guys can do better? Or will the original Girls triumph again and win a second consecutive Emmy nomination in the best comedy category? Family Guy may have missed out on an Emmy nod last year (it was last nominated in 2011, and also picked up a Sound Mixing award that year), but with five wins and a further 13 nominations since 2000 it’s definitely a strong contender. May the best girls win!