In recent weeks, major tech company Apple has launched its own payment platform, Apple Pay, which will be available with the new iPhone 6 and Apple Watch. This marks Apple’s first steps into the online payment industry, prompting Paypal–which has a near-monopoly over that industry–to launch an attack ad against it that was published in multiple newspapers.
The phrase “We the people want our money safer than our selfies” is a clear reference to the celebrity nude leaks that occurred a while ago as a result of some hackers breaking into the iCloud accounts of several major celebrities, such as Jennifer Lawrence, and posting them on the Internet. It’s a bit audacious on Paypal’s part, however, considering how 145 million accounts connected to it were recently compromised, which is far worse than the hacking of a handful of celebrities’ Cloud accounts.
It remains to be seen exactly how Apple Pay will affect Paypal, seeing as Paypal is still the go-to online payment platform for most people, but if this attack ad is any indication of Paypal’s feelings, then Apple is probably doing something right.
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